Citation Building for Local SEO
One of the most effective yet often overlooked strategies to enhance local search rankings is citation building.
In the world of digital marketing, local search visibility is vital for small and medium-sized businesses that rely on attracting nearby customers.
When done correctly, citation building for local SEO helps improve your business’s credibility, visibility, and overall online reputation.
Citation building refers to the process of listing your business information across various online directories, websites, and platforms.
A citation typically includes your business’s NAP information—Name, Address, and Phone number.
The goal is to ensure your business information is accurate and consistent wherever it appears online.
Author summary: Citation building enhances local search rankings.
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