Sustainability is no longer a side note in annual reports; it’s the new language of business value. ESG accountability has evolved from a checklist into a compass, guiding how companies grow, invest, and lead.
By 2030, the global ESG investment pool is expected to exceed USD 40 trillion, a number that speaks not just to financial capital, but to a world reevaluating impact itself.
However, visibility remains one of the waste sector’s most elusive challenges. For example, India alone generates over 62 million tonnes of municipal solid waste each year, but less than one-third enters a formal system.
The rest disappears into a labyrinth of informal networks, where traceability fades the moment waste leaves the consumer’s hand.
Sustainability is the new language of business value.
Author's summary: Digital traceability redefines ESG accountability.