Kim Kardashian has joined the full-bush movement with the launch of "The Ultimate Bush" panties from her intimates label SKIMS.
Pubic hair positivity has been a growing topic on TikTok, with a viral post in January sparking conversation. Some stars, like Jenna Lyons from Real Housewives of New York City, have also shown support for the look.
SKIMS' merkins make a case for full-bush season.
The "Ultimate Bush" panty has nearly broken the internet since its launch on Oct. 14, with many pairs already selling out.
Author's summary: Kim Kardashian launches "The Ultimate Bush" panties with SKIMS.